About the brand

Zero Waste is a UAE-based waste recycling company that focuses on cultivating sustainable cities by implementing innovative waste management practices to promote a green future for all coming generations. They set up cost-efficient waste collection & management systems including a number of services involving recycling and at times, destruction to build a healthier, habitable urban civilization.


We were tasked with creating a promotional tool that connects directly with Zero Waste’s cause of recycling.


To conquer this mission, we decided to design a brochure that resembles recycled paper. We turned it brand new to signify how recycled material can be reused & be elegant at the same time. Through the vibrant graphics, we set across a message pronouncing how important it is to protect the one Mother Earth we’ve been gifted with.

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